Another week of Insights. Below are our new blog posts and a selection of this week's best articles in the industry.
Should a surge of inspiration hit you, hop right back into the tool: https://app.boardview.io
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How to Distinguish Between Goals and Tasks Calling your tasks 'strategic' won't suddenly make you more effective. This article describes what separates goals and tasks using real-life examples. You'll learn which 40% of your scheduled tasks has no value. Eliminate stress and become a value driven zen master in no time.
A Problem Shared is a Problem Doubled? Over-collaboration lurks when you don't prioritize goals and tasks. Sharing is not always caring; don't just share more, share more precisely. Stick to pursuing goals that breed company-wide succes and let your most knowledgeable team members be productive again.
--- Curated top picks ---
How creative agencies can avoid death by a thousand cuts.Vernon Vasu argues creative agenicies' prevailing but outmoded corporate structures need to be replaced by an integrated, digital, multi-geo way of working. Agencies, publishers and media owners can work together seamlessly to produce creative output at the high frequency required today.
The architecture most world changing companies use. Rand Fishkin,co-founder of Moz, reveals how organizations that survived the startup phase successfully scaled up. After having shaped a long-term vision, working with BHAGs, Strategic Initiatives and Tacticsmakes your vision achievable. A lot of what makes this model great has helped us shape our tool. Rand, we salute you.
Having a solid marketing methodology is bliss.Brian Neufeld lists some
compelling benefits of using a marketing methodology over performing 'random acts of marketing'. Going over the 4 stages of his hybrid marketing framework will make marketing a strategic part of your business and will grow your company.
