Boardview Insights #81

Hi there

Does your organization communicate company goals clearly? Map your strategy.

--- Recent posts ---
Find The Right KPIs - 5 KPI Libraries Compared
To know whether you’ve achieved your goals, you need to find an accurate way to measure results. Select the right KPIs from these 5 KPI libraries to experience what success tastes like.

--- Curated top picks ---
8 Tough Questions About Your Strategy. Many executives don't answer fundamental strategic questions, but they should. Try to answer these 8 questions on your own or with your team. It's time to "State" and "Live" a sound strategy.

The Future Of Human Work Is Creative and Strategic. Machines are great at optimizing tactics, but not at setting strategic goals. Future workers' challenge is to find creative strategies that combine tech and human capacities.
Which MarTech Features Do B2B Marketers Use? Marketers tend to stick to common tools like Campaign Analytics and Retargeting, while only few use more sophisticated MarTech. The cause? 40% of marketers report a lack of data expertise.
To discover which MarTech skills to upgrade, build a Goal Tree first. To the app!

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