Are you sure your tasks add value? Measure their commercial impact periodically
--- Recent posts ---
How to Create Commitment
to Strategy Execution
Hey manager, leave your ivory tower and get on the dance floor. Translate and communicate your strategy actively. Become the company storyteller and troubadour!
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What Kind of Thinker Are You? It's easier to align what people do, than to align how they think. Team members can figure out where their focus and orientation lies. Share results to boost mutual understanding, and create a more balanced team.
Meet The New Chief Growth Officer.Marketing is transforming from a 'make-it-pretty' cost center to a growth center. CMOs are increasingly held responsible for revenue generation. Here are 6 things you can do to live up to expectations.
CEOs: Who within your company is most responsible for driving disruptive growth?
How to choose the right KPIs. We all know good KPIs are directly related to business goals, and limited in number, etc. In addition, this overview indicates which metrics to use for companies in various growth stages.
Found the perfect KPI for your strategy? Hop right back into the tool...